#TIA – We confess to a professional interest in logos, which may explain while we offer a catnip on the subject.
A new logo is catnip for commentators. With every brandmark update comes a barrage of memes and graphic buffoonery from amateur design critics racing to outpun each other:
Graphic designer Michael Bierut, who’s often on the receiving end of these hot takes, characterizes the phenomenon as “drive-by shootings punctuated by the occasional lynch mob conducted by anonymous people with the depth of barroom philosophers and the attention span of fruit flies.”
Read more at Quartz